Top Promo Picks — Meow Approved | Tumbler

Whether it’s sitting on an office desk, riding in the car, or joining someone on a gym run, tumblers are among the few promotional products that make it into people’s everyday lives. And that’s exactly why they’re one of the smartest tools in branding today.

The Numbers Behind the Sip

According to ASI’s 2023 Ad Impressions Study, drinkware (including tumblers, mugs, and bottles) continues to rank among the most effective promotional product categories.

Here’s what the data says:

☑️ Average Impressions: Each drinkware item generates around 1,400 brand impressions over its lifetime.

☑️ Longevity: The average ownership duration exceeds 12 months, meaning your brand remains visible well beyond the initial campaign.

☑️ Usage Frequency: Drinkware is one of the most frequently used promo categories daily — people use these items multiple times per week.

☑️ Brand Recall: 85% of consumers remember the advertiser who gave them a promotional drinkware item.

☑️ Cost Efficiency: The average cost per thousand impressions (CPI) is below $0.007 — less than a cent per view.

These numbers tell a clear story: tumblers aren’t just gifts. They’re daily brand touchpoints that drive recognition, recall, and retention.

The Sustainability Shift

As single-use plastics fade out, reusable tumblers are stepping up — turning eco-conscious habits into everyday branding opportunities.

When companies choose high-quality stainless steel or BPA-free designs, they’re not just giving a gift; they’re signaling a commitment to sustainability, quality, and responsibility. It’s branding that looks good and does good.

Design That Speaks

Modern customization makes it easier than ever to create tumblers people actually love to use:

  • Finishes: matte, frosted, gradient, or metallic.
  • Details: laser engraving, etched names, or full-color wraps.
  • Form: double-wall insulation, ergonomic handles, leak-proof lids.
  • When a product feels premium, it gets used and that’s the key to long-lasting brand impressions.

Of course, no Top Promo Pick goes uninspected by Joni. Joni took this week’s pick very seriously: inspecting the tumbler, pawing at the lid, and finally trying to drink from it. 

The Takeaway

Tumblers bring together everything that defines a great promotional product: daily utility, sustainable value, and powerful brand exposure.

So if you’re looking for a way to keep your brand in hand, this week’s pick is worth every sip.

Explore more ideas at www.promomoworks.com, contact us for a product catalog or submit an inquiry to find the perfect tumbler for your next campaign!

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